Marks & Spencer to launch TV sequence to search out UK’s “subsequent prime designer”


Marks & Spencer has revealed plans to launch a aggressive new TV sequence referred to as ‘M&S: Costume The Nation’ on ITV1 and ITVX, to be hosted by presenters Vernon Kay and AJ Odudu and set to air in autumn 2024.

The winner of the present “will safe a life-changing job as a junior designer at Marks & Spencer”, and no formal qualification or coaching in style design is required to participate.

The sequence will doc the search course of from begin to end over the course of six episodes. A complete of 10 candidates will compete to safe the extremely coveted in-house design position – “working alongside among the finest designers within the trade” on the retailer’s colleague assist centre in Paddington, London.

The retailer desires to listen to from “individuals of all walks of life” and says that inventive aptitude, a willingness to be taught and a ardour for design are extra necessary than a proper qualification.

Over the course of the recruitment course of, the ten candidates can be set a sequence of briefs which is able to assess their design, problem-solving, commerciality and collaboration abilities.

Every transient can be reflective of M&S’ design and product improvement course of – from gathering insights to figuring out key product traits and designing and creating unique merchandise.

Candidates will work out of a function constructed design studio at some point of the competitors and work individually, in addition to in teams, to design and create clothes “that can resonate with the M&S buyer” who’s searching for model, versatility, worth and high quality of their clothes selections.

Every week a judging panel – made up of senior leaders at M&S alongside a rotation of superstar company and designers – will choose which budding designers transfer ahead to the following spherical and one step nearer to being topped the winner.

Anna Braithwaite, Advertising and marketing Director for Clothes & Dwelling at Marks & Spencer, mentioned: “The UK has among the finest rising design expertise on the planet and we need to meet them. We’re on the look-out for the following technology of designers who will be a part of our journey to evolve M&S’ model credentials and design unique merchandise that not solely attraction to our current prospects, but additionally turns the heads of consumers who might not have beforehand thought of us.

“We all know prospects beloved the behind-the-scenes take a look at how we ship Christmas for our prospects, so we’re very excited to raise the lid on our Clothes & Dwelling design course of for the primary time with this model new present format.

“It’s going to be fast-paced, inventive, and enjoyable – and for the successful candidate a uncommon alternative to work alongside among the finest within the enterprise to design collections that can be worn by 1000’s.”

Katie Rawcliffe, Head of Leisure Commissioning at ITV, added: “M&S: Costume The Nation affords a once-in-a-lifetime probability for a member of the general public to have the ability to design their style assortment of goals.

“We’ve had actual success beforehand marrying two of the UK’s most beloved manufacturers in ITV and M&S for meals content material and so we’re vastly excited to have the ability to lengthen this partnership into the world of style.”

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